Viva Magenta - Welcome to 2023!

Viva Magenta is the Pantone Color of the Year 2023. This is how Pantone's color experts describe the vibrant, powerful hue: "Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a color that is audacious, full of wit and inclusive of all."

With this vibrant, optimistic purple, we'd like to start the new year with you.